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This Q&A is part of a weekly series of posts highlighting common questions encountered by technophiles and answered by users at Stack Exchange, a free, community-powered network of 90+ Q&A sites.

Mag20 wants to implement automated testing at his company. Problem is, he's tried several times before, but has failed every time. "Everyone gets excited for the first month or two," he writes. "Then, several months in, people simply stop doing it." But now seems like the right time to try bringing automated testing back to the workplace—Mag20's team of 20 experienced developers are about to embark on a big new project.

How can he finally introduce automated testing at his company?

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GTAC 2011: WebDriver

6th Annual Google Test Automation Conference 2011 (GTAC 2011) "Cloudy With A Chance Of Tests" Computer History Museum Mountain View, CA USA October 26-27, 2011 Presented by Simon Stewart. ABSTRACT Google has a unique infrastructure for running web tests. This talk will focus on how this infrastructure evolved, from running tests on local machines, all the way up to the sophisticated tools available for Googlers now. Along the way, you'll learn how you, too, can build something similar using OSS, and a little bit of elbow grease. You'll walk away knowing just how much effort you want to expend on running your tests in the cloud, and whether a private or public implementation is the right thing for you. Simon Stewart lives in London and works as a Senior Software Engineer in Test at Google. He is the current lead of the Open Source Selenium project and deeply involved with browser automation at work. Simon's first GTAC experience was in New York, where his carefully planned demo went horribly awry. It has been said before that Simon enjoys beer and writing better software, sometimes at the same time. This continues to be true. He is also the top hit for the search 'steel cage knife fight', a fact that makes him inordinately proud.
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GTAC 2011: Opening Keynote Address - Test is Dead

6th Annual Google Test Automation Conference 2011 (GTAC 2011) "Cloudy With A Chance Of Tests" Computer History Museum Mountain View, CA USA October 26-27, 2011 Opening Keynote: Test is Dead Presented by Alberto Savoia ABSTRACT The way most software is designed, developed, and launched has changed dramatically over the last decade -- but what about testing? Alberto Savoia believes that software testing as we knew it is dead -- or at least moribund -- in which case we should stick a fork in it and proactively take it out of its misery for good. In this opening keynote of biblical scope, Alberto will cast stones at the old test-mentality and will try his darnedest to agitate you and convince you that these days most testers should follow a new test-mentality, one which includes shifting their focus and priority from "Are we building it right?" to "Are we building the right it?" The subtitle of this year's GTAC is "cloudy with a chance of tests," and if anyone can gather the clouds into a hurricane, it's Alberto -- it might be wise to bring your umbrella. Alberto Savoia is Director of Engineering and Innovation Agitator at Google. In addition to leading several major product development efforts (including the launch of Google AdWords), Alberto has been a lifelong believer, champion, innovator and entrepreneur in the area of developer testing and test automation tools. He is a frequent keynote speaker and the author of many articles on testing, including the classic booklet <b>...</b>
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Data is an invaluable tool for web designers who are making decisions about the user experience. A/B tests, or split tests, are one of the easiest ways to measure the effect of different design, content, or functionality, helping you create high-performing user experience elements that you can implement across your site. But it’s important to make sure you reach statistically significant results and avoid red herrings. Lara Swanson shows us how to do that.

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